Radio listeners told to ditch superficial dating in new eHarmony push with Kiis Network

April 28, 2017 9:34

Dating website eHarmony has partnered with Kiis Network’s The Thinkergirls, Stacey June and Kristie Mercer, in a new marketing push.

The partnership will see The Thinkergirls assist their national nightly listeners ditch the superficial aspect of dating, and encourage them to think about what they really want in a partner.

In conjunction with on-air conversations about dating, eHarmony has also released a new ‘Made for each other’ TV ad as an extension of its 2016 campaign.

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Abigail Dawson

Abigail Dawson was Mumbrella's senior content journalist covering event content. She left Mumbrella to move into an agency role in 2020.