Read all about it: Unknown African newspaper uses questionable file image
While few can doubt the ability of news.com.au to drum up traffic, an editorial choice by the website over the weekend leaves Dr Mumbo scratching his head.
Prominent on the site’s home page was an article headlined “Malawian newspaper’s strange Michael Jordan snub”
The article goes into a lengthy examination of how an unidentified newspaper in a small African country illustrated a story about American basketball player Michael Jordan with a file photograph of him looking tearful. The relevance to news.com.au’ Australian audience is not immediately identifiable.
There’s no byline on the news.com.au article which leads Dr Mumbo to suspect the piece is wire copy, a theory which is boosted by the fact that the NZ Herald have given it a whirl too.
The article can be viewed in all its perplexing glory via this link.