F.Y.I.

Reborn launches Peroni partner with Italian photographer

April 18, 2013 9:35

Beer company Peroni has partnered with Italian photographer Giuseppe Santamaria.

The announcement:

Peroni Nastro Azzurro, official beer sponsor of Mercedes-Benz Fashion Week Australia has wrapped up a successful
collaboration with international fashion blog ‘Men in this Town’ as part of the festival.

Men In This Town is a street style journal capturing men with a distinct look in their natural habitat. Giuseppe Santamaria, cofounder of Men in this Town, has been photographing the everyday man whose dress sense speaks volumes about who they are and has been credited as one of the biggest men’s street style blogs on Tumblr.

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