Reckitt Benckiser hands Holler digital activations account

Reckitt Benckiser has appointed Holler Sydney as its digital activations agency after a competitive pitch.

Holler, which already handles Reckitt’s social media activity, saw off competition from Reactive and Iris to win the business.

The agency will now handle all Reckitt Benckiser’s Australian brands including Veet, Durex, Airwick and Dettol.

The announcement:

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