Retail engagement specialists Sprooki lure ex-Westpac CIO as chairman ahead of float

September 5, 2016 4:00

Retail engagement specialist Sprooki, set up by two former Fairfax digital executives, has named former Westpac CIO Bob McKinnon as chairman, ahead of the company’s expected float later this year.

McKinnon: former CIO at both Westpac and the Commonwealth Bank, is new chairman of Sprooki ahead of company float

The company has also launched a flagship deployment of its technology linking retailers with consumers at Sydney’s Manly wharf.

Sprooki has been rolling its technology out across southeast Asia since 2011 and is now moving into the Australian market.

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Simon Canning

Simon Canning was Mumbrella's marketing and advertising editor from 2015-2017. In a career spanning journalism and communications over more than 30 years Simon has become one of Australia’s most respected analysts and commentators on the advertising, marketing and media industries. A regular commentator on radio and TV, Simon has also worked in media in the US and UK .

Topics

Bob McKinnon Jack Hanrahan Sprooki

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Retail engagement specialists Sprooki lure ex-Westpac CIO as chairman ahead of float

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