Brewing brand’s ‘six beers’ tweet broke advertising code, rules alcohol watchdog
A social media post encouraging customers to drink six beers has been banned by the alcohol marketing watchdog.
The Southern Bay Brew Co, based in Geelong, fell foul of Australia’s Responsible Alcohol Marketing Code with the tweeted meme.
The image showed a 1950s inspired image of a man in a suit drinking a glass of beer with the message “there’s nothing wrong with you that me drinking six beers can’t fix”.
The banned Twitter ad
The ABAC must consider consumers are rather stupid.