Riverina Fresh shares the importance of continuing to support local businesses in COVID-19 campaign
Dairy company Riverina Fresh is encouraging Australians to continue to support their local cafes which were impacted by COVID-19 closures.
A campaign, running across Riverina Fresh’ social media and through branded content, is telling the story of how cafes supported its business by selling bottles of milk to customers. It sends the message that supporting one local business can benefit multiple.
The video features cafe owners Paul Jackson from Dane’s Specialty Coffee, Salvatore Malatesta from St Ali, Sasa Sestic of Ona, Jenny Willits from Seven Miles Coffee Roasters, Paul Lange from Norman South Yarra and Jody Leslie of Toby’s Estate.