Rocket Agency hires former DDB and Ogilvy employee for creative director role

Digital marketing company, Rocket Agency, has hired Samantha Dodson to serve as the organisation’s creative director.

The announcement:

Award-winning digital marketing agency, Rocket, is excited to announce the appointment of Samantha Dodson as creative director. This hire builds on existing growth in Rocket’s creative team in 2023 and will further empower Rocket to drive client growth through high-performing creative and digital campaigns.

Ex-Ogilvy and DDB, as well as creative lead at BlueMelon, Samantha brings a wealth of experience, having excelled in both B2B and B2C landscapes for brands including LinkedIn, Adobe, Microsoft and Salesforce, as well as Telstra, WWF, Coca-Cola and KFC. With a robust background in copy and an eye for what makes creative perform, Samantha is poised to lead the agency’s creative team.

Samantha expresses her excitement about the role; “I am thrilled to join Rocket Agency and contribute to the evolution of its creative services. I see Rocket as an industry leader and I look forward to elevating the existing offering to new levels. I can’t wait to help ensure that our clients not only meet but exceed their marketing goals.”

James Lawrence, co-founder of Rocket Agency, is equally enthusiastic; “Samantha is perfectly positioned to drive our creative endeavours forward into 2024 and beyond. We have massive plans for our Creative Team, and Sam’s extensive experience across both B2B and B2C will help Rocket’s creative team do amazing things. Her experience aligns seamlessly with our vision for innovation and digital excellence. We can’t wait to see what she will bring to the team in 2024.”

Source: Rocket Agency