Roy Morgan: Digital viewing of media benefits from COVID, SMH named #1 masthead

Zanda Wilson

November 19, 2020 10:41

Roy Morgan’s latest cross platform audience results shows growth in readership for newspapers and magazines in Australia on digital platforms.

Looking at the nine months to September, 9.4 million (92%) Australians aged 14+ read or accessed newspapers or newspaper content in some way, up 4% on the six months to June (18.5 million – 88%).

4 Week Newspaper Cross-Platform Audience [Click To Enlarge]

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Zanda Wilson

Zanda Wilson was a reporter and podcast producer at Mumbrella, specialising in radio reporting. He left Mumbrella in September 2021.

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Roy Morgan: Digital viewing of media benefits from COVID, SMH named #1 masthead

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