SCA and Cricket Australia ink new broadcast deal across Triple M and LiSTNR

Triple M will cover the 2021-22 Ashes series between Australia and England, after Southern Cross Austereo (SCA) revealed a new broadcast deal with Cricket Australia.

While SCA wouldn’t disclose the exact length of the deal, it called the agreement ‘long-term’ and revealed that over the coming summer it will broadcast every test and one-day international.

Cricket fans across metro markets will be able to hear the coverage on their local Triple M stations, while the games will also be broadcast via the LiSTNR app.

The upcoming Vodafone Ashes series will be just the second time a home ashes series has been broadcast on commercial FM radio.

Head of Triple M, Mike Fitzpatrick, said: “We were all so proud of what we created with Triple M Cricket during the last Ashes series and to have it back on FM is a bonus for our loyal listeners as well as cricket fans across the country.

“Even better, now it’s available to stream on LISTNR, so wherever cricket fans go this summer they can take Triple M with them. Border closures aside, you could road trip from Cairns to Kalgoorlie or Perth to Penrith and hear Triple M cricket the entire way.”

Cricket Australia CEO, Nick Hockley, said: “We’re incredibly excited to have cricket back on FM radio in Australia, giving our fans such a diverse range of options to enjoy in what promises to be one of our biggest summers of cricket.

“Triple M is an industry leader in sports entertainment and we’re looking forward to hearing their unique take on cricket, as we all loved in the 2017/18 Ashes series.

“The Ashes is now in its 145th year, and we can’t wait to bring fans the action, excitement and drama of a series that has developed into one of sport’s greatest rivalries and Test cricket’s biggest stage.”

SCA will unveil its 2021-22 Triple M cricket commentary team in the coming weeks.


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