Sefiani adds new clients Soprano Design, Hejaz Financial Services and CASL

Sefiani Communications has added three clients to its roster.

Secure messaging software company Soprano Design has engaged the agency to tell its brand story and fulfil strategic campaigns.

“Many of the world’s leading enterprises including global Fortune 500 companies entrust Soprano with their mission-critical messaging applications but we’re ‘the brand behind the brands’,” said Soprano Design’s communications manager Marshall Hampson.

Sefiani CEO, Robyn Sefiani

“We think the time is right to tell Soprano’s own story as a successful Australian company that has taken on the world. We are delighted to have Sefiani on board as our communications agency. Their strategic approach to our brief, creative thinking for campaigns to bring our stories to life, strong media and influencer contacts and passion for our business is exactly what we were looking for.”

Also new to Sefiani is Hejaz Financial Services, which specialises in superannuation, investments and home finance in the Islamic Community. The business pursues responsible investment, avoiding industries such as gambling, alcohol, tobacco, armaments and interest-earning organisations.

Sefiani will be responsible for managing thought leadership, media relations and corporate social responsibility communications.

Australian litigation funder, CASL, is the last of the new clients. Sefiani will be assisting CASL with media engagement around regulation of litigation funding and new class actions to be funded by CASL.

Sefiani’s CEO, Robyn Sefiani, said: “We are excited to be commencing work with Soprano, Hejaz and CASL, all of whom are passionate about their contribution to customers and stakeholders. We look forward to bringing their stories and initiatives to the attention of Australians to build brand awareness and trust, along with elevating their thought leadership to advance thinking and support business growth.”


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