Senior strategist Lucy Gavan joins McCann Sydney
Following yesterday’s announcement of the hires of creatives Josh Aitken and Willy Maitland, McCann Sydney has revealed Lucy Gavan has joined the agency as senior strategist.
Gavan will report to executive strategy director, Roshni Hegerman, who returned to Australia from China for the role in July.

Gavan joins from Interbrand
Gavan joins from Interbrand where she worked on rebranding projects for Telstra, Westpac, Federation Square and Sydney Opera House. Her skills in redefining brands from strategy all the way to experience will be leveraged by the McCann team.