Seven crushes Tuesday’s ratings as SBS2 relaunch continues to struggle
Seven was the only network at the races on Tuesday night with a free to air audience share double that of any other channel.
Driven by a metro audience of 1.9m for My Kitchen Rules, according to preliminary overnight metro ratings from OzTAM, Seven had a share of 28.6 per cent.
Next came Nine with 14.5 per cent, ABC1 with 13.9 per cent and Ten with 13.6 per cent.
SBS1 aired a new episode of Who Do You Think You Are? featuring entertainer Adam Hills. It rated 552,000, ranking it the 20th most watched show of the night and a rare occasion for SBS to get something into the top 20.
The second night of newly relaunched SBS2 failed to improve on its first night’s ratings, with the likes of Community, a year old episode of topical show Russell Howard’s Good News and Mythbusters achieving just a 0.7 per cent share of the free to air audience.
In SBS2’s target audience of the 16-39 year old demographic it didn’t get a single show into the top 50 secondary channel shows. The top secondary channel in the demo was Neighbours on Eleven. SBS2 was also nowhere to be seen in the top 100 shows on the secondary channels among all people, nor among the top 50 for 18-49, 13-29 and 25-54.
Nine’s most watched program of the night was Nine News with 1.175m. Ten’s best performer was The Biggest Loser with 753,000.
More follows later.
Did SBS2 have a relaunch? I must have missed it.
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There’s a SBS 2?
I must legislate against it, pronto.
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Pass me that calculator please. Thanks. Let’s see.
One … four … point …. five …. multiply by … two … press equal … and it says 29.0. And I always thought that 28.6 was less than 29.0. Silly me.
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A year-old episode of Russell Howard’s Good News – this from the network that, more than 20 years ago, was rushing to air episodes of the topical newsroom comedy Drop the Dead Donkey within a day of their screening in the UK. Somebody’s dropped more than the donkey at SBS.
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