Seven, SBS and MTV lead the promo awards

June 24, 2009 2:30

The Seven Network has emerged as the biggest local winner in international awards for the best TV promos.

The network won 16 awards at the Promax|BDA Awards in New York, with MTV Australia and SBS each receiving nine.

Seven was awarded three gold, six silver and seven bronzes in the promotion & marketing category, with six of the 16 coming in radio. It swept the board in the category of content marketing using radio: promotion for program/series. Each award in the category went to the network for the promotion of Dirty Sexy Money, Make Me a Supermodel and Packed to the Rafters.

Meanwhile, MTV Australia won the most Australian golds with a total of seven, mainly around its rebrand. (Pictured)

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Alice Terlikowski

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