Seven wins weekly ratings share battle while The Block tops viewing for Nine
Seven saw a return to winning ways in total network share over the last ratings week.
The return to the top came after Nine last week ended an 11-week run of Seven winning the fight for the total people metro audience across its suite of channels Seven, 7Mate and 7Two. Seven’s total network share was 32.5% to Nine’s 28.1%. Ten’s 16.8% was just ahead of the ABC’s 15.6%.
Seven also won the battle for primary channel share for the first time in just over a month. Seven’s share was 22.3% to Nine’s 20.4%. Ten had 11.6% and the ABC 11%.
Seven also won the fight for total network share in the key demographic battleground of 25-54 with a share of 32% to Nine’s 30.1%. Ten was on 21.5%.
However, Nine won the 25-54 battle of primary channels, according to the preliminary OzTam data. Nine’s share was 22.1% to Seven’s 21.7%. Ten was on 15.7%
Seven’s success was driven by the AFL preliminary finals games, while Nine’s home renovation show The Block dominated viewing.
The Block held the top five metro slots for the week in all-people, and the top two in 25-54. Last Sunday’s episode of The Block was the most watched show of the week, pulling in an average metro audience of 1.233m. Combined with regional viewing, this rose to 1.717m.
The Block was the most watched show of the week
The Bachelor was the only bright spot for Ten, which saw its share fall back on the previous week in all the main metrics. Thursday’s episode of The Bachelor delivered a metro audience of 905,000 for Ten. Nationally it brought in 1.245m.
Australia’s divided allegiances in sporting codes delivered some varied results across the states.
The most watched TV program in Sydney across the week was Nine’s NRL preliminary final match between Melbourne Storm and Sydney’s Rabbitohs.
In Melbourne, the most watched program was Thursday night’s AFL game between Richmond and Hawthorn on Seven.
In Adelaide, Friday’s AFL game between Melbourne and Geelong Cats was top.
And in Perth, it was Saturday’ AFL game between West Coast Eagles and Collingwood.
Meanwhile, in Brisbane, Sunday’s episode of The Block was the top show of the week.
The charts below are prepared by Nine, based on OzTam data. The shares do not include non-commercial networks SBS and ABC:
Excluding the weeks of the Commonwealth Games, Seven has opened up a lead of three percentage points over Nine for the year to date weekly network share. Seven is on 30.7%, ahead of Nine’s 27.4%. Ten is clinging on to third with 17.3% to the ABC’s 16.8%. SBS is on 7.8%
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Hello Tim, very interesting thank you. Are you able to say what share Seven in Perth got last night with West Coast’s nail biting AFL win? Melbourne was 48% on Thursday night, so I’m guessing Seven Perth notched up a 50%!? Cheers
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Hi Dave,
I’m afraid that’s a number I won’t have til tomorrow. I reckon you’re probably right though.
Cheers,
Tim – Mumbrella