Simon Lee to teach at UNSW

Simon Lee, creative partner at ad agency The Hallway has been invited to teach at the University of New South Wales.    


The announcement:

August 14, 2012: The Hallway Creative Partner Simon Lee has been invited by the University of New South Wales to teach the University’s Master of Public Relations and Advertising Creativity course.

Lee joins UNSW’s Journalism and Media Research Centre, working alongside leading creativity researcher and acclaimed novelist Dr. Bem Le Hunte.

“The students are incredibly fortunate to have someone like Simon teaching them,” says Le Hunte. “A philosopher turned Creative Director – you couldn’t get a better fit for the university’s approach to advertising as a discipline. The students are also very lucky to have hands-on training in The Hallway’s philosophical approach to advertising and its hallmark ‘rigorous creativity.’”

She added; “UNSW is all about preparing students for the future and The Hallway seems to be an agency that’s continually pushing at the edges of what such a future could entail.”

UNSW’s Master of Public Relations and Advertising program provides graduates or those seeking to change careers aprofessionally relevant education in public relations and advertising. The program offers the latest in theory, research and practice with a unique focus on creativity, interactivity and engagement with social and contemporary issues. Graduates develop knowledge of how professional communicators can help organizations build mutually beneficial relationships with publics including citizens, consumers and critics.

Lee’s advertising work has been highly awarded both in Australia and internationally. He has also just completed his debutfeature film – Dream Racer, due for official release later this year.

Lee has previously tutored both AWARD school and ADMA’S “Direct Marketing Creative School” (DMCS), but this is his first foray into university academia since graduating in Philosophy and French from the University of Wales Swansea (UK) : “I’m excited by the opportunity,” he says, “I believe great things can happen at the intersection of the academic and commercial worlds.”

Source: The Hallway press release


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