Skyfall adds $7.7m in second weekend

Skyfall has made another $7.7m at the Australian box office in the second weekend of its release.

The Bond film, directed by Sam Mendes and distributed by Sony Pictures kept a very healthy screen average of $13,209 across 585 screens according to Motion Picture Distributors Association of Australia.

The film in eleven days has taken $24.8m locally. It surpasses total local earnings of previous Bond film, 2008’s Quantum of Solace which grossed of $20.645m over 11 weeks, according to Box Office Mojo. Quantum of Solace opened on 476 screens.

Elsewhere, Pitch Perfect, directed by Jason Moore and starring Australian female comedian Rebel Wilson, and distributed by Universal made $931,000 in a wide, pre-release across 212 screens for a $4,392 screen average.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.