Sling & Stone adds 5 new technology clients continuing recent growth

Sling & Stone has added five new clients to its roster, continuing a recent flurry of new business for the PR agency.

Baraja, Coviu, EMVision, GenieUs, and Future Battery Industries Cooperative Research Centre are tech-centred brands focused on the future of health, energy, and autonomous transport.

James Hutchinson, global head of business said: “Helping enable the future of self-driving vehicles. Providing fair and equitable access to healthcare. New ways of tackling neurodegenerative diseases and diagnosing strokes in patients. Powering Australia’s battery revolution. Our work to help tell the stories of these innovative clients will help to create a better future for everyone.

“Since day one of our agency, we have known our purpose: to tell stories for ambitious brands shaping the future. It’s hard to find causes more worth than our energy, transportation, and health futures. We’re proud to welcome Baraja, Coviu, EMVision, GenieUs and the Future Battery Industries CRC to the Sling & Stone network.

Baraja is building the future of LiDAR (Light Detection and Ranging) to enable the autonomous future. Sling & Stone said it is working with Baraja to drive awareness of its revolutionary ‘Spectrum-Scan LiDAR system’ which is rethinking the way autonomous vehicles see the world around them in a campaign that covers both Australia and the US.

Coviu is a video tele-health platform, used by the Australian Government, which spun out of CSIRO’s Data61 in 2018. The platform experienced growth in 2020 when healthcare practitioners looked increasingly to digital appointments, as a result of the pandemic. Sling & Stone says it is working with Coviu to “showcase the many benefits of video telehealth for both practitioners and patients alike beyond the pandemic”.

EMVision is a tech-based company with aims to “transform stroke care, particularly during the crucial ‘golden hour’ after a stroke occurs”. EMVision is developing and seeking to commercialise a breakthrough portable brain scanner that will make it possible to diagnose the type of stroke on-site, enable earlier treatment, better patient monitoring and significantly reduce the long-term impact of stroke.

GenieUs is a platform that is combining data analytics and machine learning to map patients of neurodegenerative diseases and build personalised treatments, using the power of the human genomes.

The Future Battery Industries CRC brings together industry, government and research participants to increase Australia’s participation in global battery value chains to create jobs and economic value. Sling & Stone describes its relationship with the FBICRC as promoting “a better understanding of the opportunities for Australia to buy into the surge in the battery storage market, from mining to chemicals, manufacturing to deployment, and recycling and re-use”.

Hutchinson continued: “We’ve worked hard over the past ten years to build the perfect agency to work with these genuine disruptors and innovators. We’re proud to call them our clients, to represent them, and help tell these important stories.”

This follows news last week that the agency added a further five new clients to its roster, including Adore Beauty, CuboAi, EarShots, Getty Images and iStock and Happy Human.

CEO Vuki Vujasinovic told Mumbrella that after the recent growth spurt, the agency is still on the hunt for five roles including an account director, two account managers and AE/SAEs.

In February, the agency hired Brian Giesen from Atomic 212 to the newly created role of head of social and content for Australia and New Zealand. This followed 20 new hires at the back end of 2020, following a year of growth, despite the pandemic.


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