Sling & Stone joins US, UK sibling firms to form tech PR collective Outleap
PR and communications agency Sling & Stone has joined with US-based Method Communications and UK-based Harvard to form tech PR collective Outleap.
The three companies, all part of VCCP Business, will combine their global reach and local tech expertise and relationships under a unified direction. They will all still remain as individual brands.
Outleap’s leadership team Rachel Friend, David Parkinson and Vuki Vujasinovic
Sling & Stone CEO Vuki Vujasinovic will be Outleap co-CEO with Harvard executive chair Rachel Friend, while Method boss David Parkinson will serve as chairman.
“We’re building Outleap to partner with the most ambitious and important companies in the world,” Vujasinovic said.
“Together we offer world-class in-house research capabilities to craft insights essential to drive genuine thought leadership. We also have the best creative strategists in the business, whipsmart social and content teams, and a team of writers from top-tier media, like the New York Times and Fortune.
“Bringing this world-class team of 300 professionals to a physical footprint that spans North America, APAC and EMEA, offers a combination we know that the tech innovators of today and tomorrow need in their long term communications partner.”
Parkinson said: “Technology is reshaping the world at a dizzying pace, and powerful strategic storytelling is essential to help global audiences understand the opportunities.”
“For too long, ambitious challenger brands have been forced to settle for the bloat and hierarchy of legacy agencies or work with a boutique agency that lacks the scale they need.
“The tech leaders of tomorrow want a partner as hungry as they are, so we created Outleap to provide an all-star team of communications and marketing professionals across North America, Europe and Asia Pacific with local expertise and global reach to help challenger brands outthink, outreach and outleap the competition.”
Outleap brings together physical offices in San Francisco, Salt Lake City, New York, Los Angeles, London, Sydney, Melbourne, Auckland and Singapore. Some of the three companies’ shared clients include Meta, Bloomberg, Hubspot, Tata Communications, Anaplan, Dataiku, Freshworks, OPPO and monday.com.
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