Sling & Stone NZ wins global comms account with UBCO Bikes

PR agency Sling & Stone’s New Zealand office has announced it has won the global communications account for UBCO Bikes.

The announcement:

Global leader in utility electric vehicles for recreation and commercial delivery, UBCO Bikes has appointed Sling & Stone as its global agency.

The partnership will see Sling & Stone work closely with UBCO Bikes creating and executing its global PR strategy, which will include corporate and consumer activity across New Zealand, Australian and US markets.

UBCO, headquartered in Tauranga is a company specialising in electric motorbikes that transforms the way people ride, work, and play.

Sian Church, Head of New Zealand, Sling & Stone said:

“Tauranga is fast becoming the up and coming tech hub of New Zealand, with world class innovation and technology developments coming out of the region. We’re thrilled to be working with a global leader in the electric vehicle market.

“NZ’s technology sector is thriving and we’re seeing a huge demand for our global services and teams with offices in Sydney and Los Angeles. UBCO is the prime example of a local brand with global ambitions who fit our mission – we’re really excited about getting started.

Neil Tierney, Chief Marketing Officer, UBCO Bikes said:

“UBCO has bold and ambitious plans for the future, which is why Sling & Stone was a clear choice for us. They demonstrated a deep understanding of our brand and have the expertise in several markets that will help us tell our story.

We’re really excited to partner with them – finding an agency that not only has the expertise but also a strong alignment in values and culture was important to us. Sling & Stone ticks all the boxes.”

Source: Sling & Stone media release


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