F.Y.I.

Socialista Media hires Luke Eid

Luke Eid has been drafted into the role of general manager at Socialista Media.

The announcement:

Socialista Media, Australia’s leading digital media company focusing on youth fashion and entertainment, has hired Luke Eid as General Manager. The strengthening of Socialista’s senior management team comes shortly after the company signed a partnership deal with Buzz Media, the webs fastest growing entertainment publisher to handle the company’s online sales in Australia.

Eid joins Socialista from Tequila Sydney, where he was the Digital Business Director and had been with

Tequila for the past 3 years. Whilst at Tequila he led several of the agency’s key accounts including Coopers,

Pacific Brands and SA Tourism. Eid has more than 10 years experience in digital media and has worked on both client side in digital marketing and on agency side in client service, business development and strategy. “Luke has been an active participant and leader in the Australian digital landscape for many years,” said Socialista Managing Director Riley Batchelor. “He brings with him a wealth of experience, contacts and his own unique ideas on how we can grow both the media and agency arms of our business over the short and long term.”

Eid said he was attracted to Socialista’s expansion plans. “It’s a very exciting time in the digital space as content and social relationships are becoming a key part of brand marketing strategies,” he said. “As an experienced publisher that creates engaging content every day, Socialista Media is in a perfect position to continue extending its service offering and assisting brands in these areas.”

Source: Socialist media Press release

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