Soul Origin is heading to New Zealand
Australian fresh food outlet, Soul Origin, is expanding into New Zealand.
The announcement:
Soul Origin, one of Australia’s leading fresh food brands, is making its international debut with the opening of its very first store in New Zealand. This exciting expansion brings Soul Origin’s vibrant, fresh offerings to Kiwi customers, including their house nutritious and delicious salads, deli-style baguettes, and popular chicken schnitzel.
The first Soul Origin New Zealand store will officially launch at Auckland Airport’s domestic terminal on August 22nd. The store will feature an extensive menu, offering fresh salads, hearty sandwiches, barista-crafted coffee, and signature cold drinks. The Auckland location will also showcase a new vibrant and contemporary design.
Hao Quach, co-founder of Soul Origin, expressed his enthusiasm for the brand’s entry into the Kiwi market: “New Zealand has long been on our radar, and we are thrilled to finally bring our dedication to convenient, nutritious, and delicious food to Kiwi customers. We take pride in making everything fresh in-store daily and are committed to serving the best specialty coffee.”
“Food and family are at the heart of what we do—they fuel our soul and provide a sense of connection and belonging. That is the essence of Soul Origin. With our house salads, baguettes, paninis, barista-crafted coffee, and signature iced drinks, we’re excited to offer Kiwis the opportunity to enjoy fresh, quality food on the go.”
As a family-owned franchise, Soul Origin operates over 150 stores across Australia in shopping centres, airports, and more. In New Zealand, the brand will continue its commitment to local sourcing, with the majority of the produce coming from local suppliers, coffee roasted in Wellington, and milk sourced from farms across the North Island.
The ethos of “Goodness Made Great” is at the core of everything Soul Origin offers, from delicious house salads and sandwiches to exceptional barista-crafted coffee and signature cold beverages.
Soul Origin is excited to introduce its popular loyalty program, Soulmates, to New Zealand, offering Kiwis the chance to be rewarded for their loyalty to the brand. As a Soulmate, members can skip the queues, earn rewards on every purchase, and enjoy exclusive discounts, freebies, and a special birthday treat. Additionally, after every five visits, Soulmates receive $5 off their next purchase, making each visit even more rewarding.
Stay updated on the latest news by following Soul Origin on social media @soulorigin, and visit their website at soulorigin.com.au for updates on the Auckland store opening.
Source: MVMNT agency
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