SPAA appoints Matthew Hancock and Rachelle Gibson

The Screen Producers Association of Australia has appointed two new positions within the guild’s leadership team, Matthew Hancock and Rachelle Gibson.

Both will report directly to executive director Matthew Deaner, formerly manager of strategy and research at Screen Australia.

Hancock has been appointed as manager, strategy and insights. He comes from Screen Australia.

Deaner said: “Matthew will contribute to SPAA’s policy objectives by identifying, pursuing and communicating strategic insights on issues affecting independent producers and the broader screen sector. He has extensive experience and a proven background in screen industry policy and has researched, written and presented on media trends for more than a decade for a range of public and private organisations.”

Meanwhile Gibson joins as manager, marketing and communications. She comes to the guild from the communications department of production company Omnilab and before that managed the local and international marketing, branding and business development of Ausfilm.

Deaner said: “Rachelle will deliver SPAA’s marketing initiatives and communications strategy as well as oversee the association’s calendar of events, including professional development programmes, industry events and the annual conference.”

“Both are experts in their fields and will add significant value in driving membership growth as we continue to strengthen SPAA’s vision.”


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