Spark Foundry wins NSW Cancer Council media account

The Cancer Council of NSW has awarded its media account to Spark Foundry, displacing incumbent Initiative in a three way pitch which included Kaimera.

With the appointment, Spark Foundry will be responsible for CCNSW’s full media strategy, planning and buying, as well as leading and supporting the charity’s digital transformation.

Lyndsey Rice, director of marketing and fundraising at CCNSW said: “We’re excited to be working with Spark Foundry. During the pitch process it was clear that Spark Foundry had the vision, experience, and deep understanding of our business to help support our digital transformation journey.

“Our partnership will help us improve the way we engage with our communities and ensure we are raising funds as efficiently as possible, and ultimately making a huge difference to those impacted by cancer.”

Matthew Turl, General Manager, Spark Foundry added: “We are thrilled to welcome Cancer Council NSW back into our portfolio of clients. The work that they undertake is crucial in the fight against cancer and it is an honour to be entrusted to support their fundraising marketing program and their digital transformation journey.”



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