There ain’t no party like a #SpartieParty. There is no party
Can there be anything lonelier for a social media manager than throwing a hashtag party and nobody turning up?
Dr Mumbo needs only to turn to Seven’s efforts to promote Australian Spartan for the answer.
On Thursday, Seven’s Australian Spartan Twitter account tried to get the excitement going about the network’s attempt to take a bite out of the Ninja Warrior franchise.
Committing multiple crimes against punctuation, it tweeted: “WIN AN #AUSTRALIANSPARTAN PACK! It’s easy! Snap pics of your Australian Spartan viewing party with the #SpartieParty and upload on Facebook, Twitter or Instagram”
Wow, so bitchy. My eight year old daughter would love this.
Does your 8 yo daughter have a Twitter a/c? #clutchingatstraws #spartonfarton
It just goes to show that even a major player like Seven can have completely ineffectual marketing campaigns.
Way to negatively affect someone’s career. Disgusting Mumbrella
Yeah, channel seven would never have known the hashtag flunked until Mumbrella write this bit. Sheeesh.