Dr Mumbo

Sportsbet removes joke about Notre Dame fire

Dr Mumbo won’t make a joke about this one. Fire ripped through Notre Dame in Paris and it was horrific.

Sportsbet though, as ever, saw the funny side, and thought letting people know on Twitter was a good idea.

The controversy-seeking brand, which frequently catches the ire of the advertising watchdog and vigilant consumers, sent out this Tweet last night.

Unsurprisingly, Dr Mumbo is told the tweet lasted 12 minutes before it was deleted.

Of the burning blunder, Dr Mumbo was told by a Sportsbet spokesperson: “Yep, the tweet was removed. It wasn’t appropriate.”

Dr Mumbo notes, however, that at time of writing, this attempt at humour remains online:

Hat tip to Which 50’s Andrew Birmingham who noticed the original tweet in the 12 minutes it languished online.


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