Starr wins InterContinental PR account

Luxury hotel chain the InterContinental has awarded Starr its PR account.  

The anouncement:

Starr Public Relations has landed InterContinental Sydney as its newest client in the travel and tourism sector. The luxury hotel has taken on Starr PR to handle its international media relations, which were previously managed in-house.

One of Starr’s first orders of business for InterContinental Sydney will be looking for opportunities to host events, launches and parties at the luxury hotel.

Starr PR has long looked after IHG (InterContinental Hotels Group) across Australasia for many years, and also represents InterContinental Melbourne The Rialto and the new InterContinental Fiji Golf Resort & Spa. Other tourism-related clients include the NSW National Parks and Wildlife Service, several Crowne Plaza hotels and resorts across NSW and the ACT, and KEA Campers.

Source: Starr PR press release


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