F.Y.I.

Stellar appointed lead communications agency for Manettas Seafood Market

Sydney-based communications agency Stellar has been appointed as Manettas Seafood Market’s lead communications agency, covering media relations, influencer engagement, brand activations and content creation.

The announcement:

One of Australia’s fastest growing tech companies, Manettas Seafood Market, has appointed Stellar, the Sydney-based communications agency led by Hayley Cole and Gabrielle Sigelski, as its lead communications agency with a scope covering media relations, influencer engagement, brand activations and content creation.

Manettas Seafood Market is an interactive online marketplace that brings together the best fishmongers in the industry onto one platform, allowing customers access to the freshness and variety of the seafood market, without leaving home. It is the only premium delivery service that delivers across NSW, QLD, VIC and ACT metro and regional areas, with same day delivery available in Sydney for orders in by 10am.

For the second year in a row, Manettas has secured a place on the Deloitte Tech Fast 50 list, this year placing 14th with a growth rate of over 1100%. This extreme growth trajectory demonstrates the business’s commitment to innovation and delivering the best product with a seamless customer experience program from placing the order to its closely monitored and communicated delivery journey.

Stellar will be working with the team at Manettas to enhance its brand presence in the market, engage new audiences and share compelling stories through publicity, content development and consumer experiences.

“When I first tried Manettas I immediately thought ‘why did I not know about this sooner?’. The produce was incredible and the delivery service exceptional. It then became our mission at Stellar to ensure as many people know about this gem of a service as possible. Peter Manettas and his team have built an incredibly solid business concept with huge potential for continued growth, and we are thrilled they have entrusted Stellar with the task of sharing the Manettas story,” said Hayley Cole.

On Stellar’s appointment, Peter Manettas said: “Great businesses are a figment of great people who can think differently. Stellar, alongside the Manettas team, bring a new way of thinking to this old world industry. Their commitments to uphold our ethos of family, great food, and creativity will help guide the brand into its next stage of growth.”

Passionate about community, Manettas came about with a desire to bring people together over great food with the convenience of a premium delivery service and access to the best of the daily catch at a competitive price.

First to market in 2015, the concept of seafood delivered fresh to your door was a new one. Today the business has evolved to provide the Manettas customer with the most trusted online marketplace offering that expands beyond seafood, including partnerships with both meat; fruit and vegetable industries; bakery and smallgoods, with an ever-expanding product range.

Manettas is the most recent business to join Stellar’s line-up of premium lifestyle brands including rising Sydney hospitality stars, Odd Culture Group, iconic Sydney dining institution, Cafe Sydney; Toby’s Estate Coffee; May Hospitality’s Manly Wharf Hotel and restaurant, The Tropic; Australia’s leading family-owned premium bedding manufacturer and sleep solutions experts, A.H. Beard; hair styling brand True Me; and beauty and wellness brand, Arbonne.

Source: Stellar

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