Step Change Marketing to support Good Return
Step Change Marketing has teamed up with Australian charity Good Return’s to provide support for its microfinance organisation in East Timor.
The announcement:
Every successful organisation knows that good marketing is critical to success. With this is mind, Step Change Marketing is teaming up with one of Australia’s most innovative charities Good Return to provide marketing support to their microfinance organisation in East Timor.
Marketing whiz, Siimon Reynolds acknowledged the importance of getting marketing right when he said at the recent The Entourage Unconvention: “The number one reason any venture fails is not enough customers… and yet most business owners spend only 11% of their time in the marketing and sales area. This is just as true for charities.”