Stephanie Gilmore stars in all-Australian ‘I AM’ ad for Nikon

Nikon has released the latest installment of its ‘I AM’ campaign featuring Aussie surfer Stephanie Gilmore, the face of Nikon’s ‘shockproof, waterproof and freezeproof’ camera, the COOLPIX AW100.

The ad was directed by Anthony Rose through Flying Fish. The music track, ‘Welcome Home’, is by American band Radical Face.

The campaign breaks on Sunday.

The Japanese camera maker has also released a making-of video from the ad.

The campaign also has a print and online component.


Advertising Agency: Studio Woo
Production Company: Flying Fish
Director / Videographer: Anthony Rose
Music: ‘Welcome Home’ by Radical Face


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