F.Y.I.

Storyation appoints Marissa Almeida as client solutions manager

Content marketing agency Storyation has appointed Brafton’s Marissa Almeida as client solutions manager.

The announcement:

Storyation strengthens team with senior appointment

Content marketing agency Storyation has appointed Marissa Almeida as Client Solutions Manager.

Almeida has previously worked as a Senior Content Marketing Strategist at Brafton – the largest full-service digital content agency in the US with offices in Boston, Chicago and San Francisco.

In her most recent role Almeida was a Senior Account Manager at APD/Growthops in Sydney providing inbound/outbound marketing support to clients including LendLease and Qantas

Storyation Commercial Director Mimi Cullen said: “There’s never been a better time for brands to drop the hard sell and focus on meeting the needs of their audience with relevant content.”

“Marissa is that rare thing – a data-driven strategist and an experienced account manager who can help guide brands to create the kind of content that delivers business results.

Almeida has also held roles at Castleford where she managed a team of 10 strategists focussed on SME businesses.

“It’s clear that Storyation is focussed on two things that are very important to me – strategies that get results and content that stands out from what the competitors offer,” Almeida said.

Cullen added: “We have extraordinary depth in our Strategy and Commercial teams and Storyation is now even better equipped to help our clients pivot and move at the speed of culture in a changing world.”

In 2019 Storyation was acquired by Medium Rare Content Agency – part of NewsCorp Australia – and its clients include Telstra, Microsoft, Tourism Australia and NRMA Insurance.

Source: Storyation media release

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