Streem secures raft of government contracts in 2021

Media monitoring and social analytics outfit Streem has secured a raft of major Federal Government department contracts in 2021.

Streem has won all three Federal government departments which placed media monitoring contracts out to tender during the year, including the Department of Home Affairs, and Department of Foreign Affairs and Trade.

This effectively marks the end of rival iSentia’s (now part of Access Intelligence) reign as the main provider in Canberra.

Federal Government departments procure media intelligence services for use across departments and ministers offices, providing vital information to secretaries, ministers and policy-makers.

News Corp Australia recently launched court proceedings against iSentia due to what it considers to be breach of copyright regarding Sky News content. Since 1 September, Streem has held an exclusive licence to monitoring of Sky News content.  iSentia claims it qualifies for an exemption under section 183(1) of the Copyright Act, which allows for use of copyright material for the services of the Crown (the Australian Government).

AusTender data shows that throughout the year Streem also renewed all its existing Federal Government contracts on new multi-year agreements, including the Department of Prime Minister & Cabinet, Treasury, Infrastructure and the ATO. IN the past month it secured contracts with Services Australia and the Productivity Commission totalling more than $500,000.

The result means Streem now services a majority of major departments, with 9 out of the 14 (not including parliamentary departments) using the outfit, capping off 5 years of rapid growth.

These appointments are in addition to the company’s commercial client growth including contracts with Bunnings, Kmart, Pfizer and Woolworths.

Streem CEO Elgar Welch said the company’s success with federal and state government was down to a relentless focus on meeting the needs of sophisticated clients and investing in local people and technology.

“We know how critical this service is and are extremely grateful that government has put its trust in Streem’s superior technology,” Welch said. “Streem’s strong track record sets up the company for further partnerships with federal and state governments who want a better media monitoring service than what they’re getting today,” Welch said.

In May the company launched Streem Social, a  social listening tool built for communications teams, enabling organisations to listen, analyse and engage across millions of social media posts in real-time.


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