STW board director David Sawicki joins Undertow Media board as agency appoints GM

Bastion Group’s creative communications agency Undertow Media has appointed former Nicoledeon Australia and New Zealand director of marketing, communications and creative services Katya Farrin Brocks as general manager.

Farrin Brocks

Farrin Brocks

Farrin Brocks will be based in Sydney and will be focused on further expanding the agency’s expansion into NSW.

The appointment coincides with the company’s appointment of STW Group board director David Sawicki as a non-executive board member.

Undertow Media managing director Sarah La Roche said in a statement: “Attracting top tier talent allows us to continue to deliver cutting edge campaigns for our clients, whilst further bolstering our presence in the NSW market.”

CEO of Bastion Group Fergus Watts said in a statement: “Bastion Group is about securing the very best talent from around the country for our companies. As a growing, young group of businesses, to have someone of David and Katya’s calibre and experience holds us in great stead to achieve our growth strategy and our ability to continually deliver world-class results for our clients.

“Recruiting the best people who are passionate about what they do is the key to growth. Both David and Katya have substantial knowledge around building world-class brands and agencies. Their guidance and influence will support Bastion’s strategy of expanding and adding value in new markets on a Global scale, under the experienced eye of those who have done it before.”


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