StW: The age of zero click arrives in Oz; Verdict on Myer’s Christmas humbug ad; Nine chair faces fight for her seat


Welcome to Start the Week, our Monday scene-setter for the week ahead.

In today’s audio-led edition: Can a loveable monster make Myer’s Christmas?; The launch of AI-driven search in Australia creates a new peril for news publishing; and Nine’s chair faces a shareholder rebellion.

If you’ve been thinking about upgrading to an Unmade membership, this is the perfect time. Your membership includes a complimentary ticket to this month’s Compass roadshow, plus all of Unmade’s 2025 events, including HumAIn, REmade and Unlock (2025).

You also get our member-only content and our paywalled archives; and your own copy of Media Unmade

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.