Subaru XV ad sees old and new models descend on mobile carwash

A procession of old and new Subaru models converge on a mobile carwash in an ad to introduce the Japanese car maker’s new XV cross-over model to Australia.

Shot over four days by ad agency Disciple, the ad features 26 Subaru models, current and past, such as Possum Bourne’s Australian Championship winning rally car and a classic 1958 Subaru 360.

The spot was directed by Revolver’s Bruce Hunt.


  • Client: Subaru Australia
  • General Manager – Marketing: Andrew Caie
  • National Marketing Manager: Toby O’Bree
  • Marketing Manager – Sports Utility Vehicles: Brooke Minton
  • Agency: Disciple
  • Strategy: Bram Williams
  • Art Director: Peter Buckley
  • Copywriter: Tim Brown
  • Group Account Director: Rachel Laffey
  • Account Manager: Laura Maskill
  • Agency Producer: David Steindl
  • Production Company: Revolver
  • Director: Bruce Hunt
  • Producer: Catherine Jarman
  • DOP – Danny Ruhlmann
  • Editor: Drew Thompson, Method
  • Post Production: Justin Bromley, FIN Design
  • Music: Elliott Wheeler, Turning Studios

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