Superbowl ads come good in the end

The Superbowl – the world’s biggest TV advertising showcase – wasn’t a washout after all, with NBC bringing in more than US$200m in the end.

At the time of posting, the game is nearly over. Live blogging of the ads as they go out in the US is available here. An unscientific dip into the Twitterstream, suggests that Alec Baldwin’s ad for online TV service Hulu – “Because we’re aliens, and that’s how we roll” – is among the most talked-about:

Here’s a round-up of the top five funniest:

And here’s a (remarkably) early top ten:

Update: The whole lot are now available over at AdAge. And there’s a discussion just getting started at the SMH.


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