F.Y.I.

Supercars Australia and Raamen form partnership for Official Supercars Program

The publishers of the V8X Supercar magazine, Raamen Pty Ltd, have announced a new partnership with Supercars Australia.

The announcement:

Raamen Pty Ltd, publishers of V8X Supercar magazine, is proud to announce a new partnership with Supercars Australia to produce the official programs for Supercars Australia-promoted rounds of the Virgin Australia Supercars Championship.

The multi-year agreement will see the respected team that produces Australia’s leading specialist Supercars publication, V8X Supercar magazine, provide its
expertise to the Supercars programs.

“We have developed what I believe is the best team in motorsport media over the two decades that we have been producing V8X,” Raamen CEO Allan Edwards said.

“Our team is thrilled to be given the responsibility of producing the official program for the Supercars-promoted rounds of the Virgin Australia Supercars Championship. We are looking forward to the opportunity to add some real flair and excitement to these important publications.”

The signing of the program contract by Raamen Pty Ltd is a feather in the cap of the independent publishing company that continues to punch above its weight in an
industry consisting mostly of big corporate players.

Raamen Commercial Manager, Brendon Sheridan, said he is excited with the opportunities this partnership will provide for existing and future clients of V8X
Supercar magazine.

“The new arrangement will offer great value to our advertisers to reach an enthusiastic and interested market,” he said.

The first program produced by Raamen will be for the Tyrepower Tasmania SuperSprint, to be held at Symmons Plains on April 6-8, 2018.

Source: Media release

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