Sydney radio ratings: Ben Fordham gains share, ends the year with breakfast dominance

In his third GfK radio survey in the 2GB breakfast slot, Ben Fordham has gained audience share for the first time since replacing Alan Jones.

From 20 September to 28 November, the 2GB breakfast frontman jumped one percentage point for a 17.1% share. He inherited a 17.9% share when Jones departed at the end of May, which dropped slightly to 17.3% in his first survey in the new job, back in September.

Fast forward to last month and his second survey, and Fordham slid nominally again to a 16.1% share, still well ahead of AM competitor ABC Sydney and FM rival Kiis 106.5.

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