Sydney radio ratings: Fordham remains on top of breakfast as lockdown continues to deliver talkback boost

2GB’s Ben Fordham has kept the title of the #1 breakfast show in Sydney, with a significant swing towards the talk radio host and away from KIIS 106.5’s Kyle and Jackie O in the sixth GfK metro ratings survey of 2021.

Fordham recorded a two percentage point increase in breakfast share, rising to a 18.8% share, while Nine’s 2GB also had a great book overall seeing a 1.2 point bump to finish with a 16.4% share. This is his highest ever survey result.

Ben Fordham held onto his audience this survey

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