Sydney’s iconic King Street Wharf unveils long-awaited rebrand
Sydney’s iconic King Street Wharf rebrand by The Offices is finally complete with the installation of illustrated hoardings along the 400-metre waterfront.
Other designs created through the rebrand are already live across outdoor, digital, and other channels as King Street Wharf continues its transformation into a premium dining and leisure destination.
King Street Wharf was purchased in 2018 for $125.5 million and is part of a wider harbourfront precinct that contributes an estimated $6.2 billion to the local economy.
