Tab fined $4 million for spamming customers
Tabcorp has been penalised over $4 million for sending thousands of spam messages to customers of its VIP program, without giving them the ability to opt out.
An Australian Communications and Media Authority (ACMA) investigation found that Tab sent 2,598 messages on SMS and Whatsapp to its VIP customers over a three-month period in 2024 without providing an option to unsubscribe. An additional 3,148 messages did not contain adequate sender information, while eleven texts were sent without consent.
Under the Spam Act 2003, businesses must have consent before sending marketing messages, which must also contain an unsubscribe option and sender information.