TAB pits head against heart in Yankee Doodle sing off

May 29, 2018 5:13

TAB has leveraged this year’s World Cup by launching a new advertising campaign by creating its own rendition of the children’s nursery rhyme Yankee Doodle.

The one minute television ad shows teams Heart and Head marching towards each other dressed in their club colours whilst singing their own versions of Yankee Doodle.

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Abigail Dawson

Abigail Dawson was Mumbrella's senior content journalist covering event content. She left Mumbrella to move into an agency role in 2020.

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2 COMMENTS

Edmund 4 Jun 18

Is it not very dodgy to use a kids music tune for a gambling ad?
The rhyme is associated with Foghorn Leghorn a lonney tunes kids character. A new low.

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Cath 4 Jun 18

It’s actually not Yankee doodle dandy – it’s the theme of Campdown races. And Clems have had the TAB business since 2016. Just to set the facts straight.

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