Telegraph and 2GB launch ‘We’re for the Bush’ drought appeal for NSW farmers

We're for the Bush AppealNews Corp has launched a fundraising campaign to alleviate the suffering of drought-stricken farmers in NSW through Sydney’s Daily and Sunday Telegraph newspapers.

The ‘We’re for the Bush Appeal’ launched in partnership with radio station 2GB, the NSW Farmers Association and Commonwealth Bank, kicks off with a series of events this week and will stay open for several weeks.

Readers and listeners will be encouraged to donate funds at a Commonwealth Bank branch and The Salvation Army will distribute vouchers to farmers which they can redeem for food at IGA Supermarkets or fodder at CRT Country Stores.


The campaign follows two years of dry weather in northwest NSW where the state government has provided additional emergency measures on top of those announced in November last year.

A $50,000 donation from Commonwealth Bank has kickstarted the appeal, along with $25,000 from 2GB and News Corp Australia. Metcash and ISA NSW have also pledged $15,000 to help 150 families through the appeal.

Brett Clegg, News Corp’s executive general manager NSW, said it was time to “step up and help our fellow citizens out in their time of need”, and 2GB’s Sydney Live presenter Ben Fordham, who has personally championed the cause, said listeners have already pledged $200,000 to alleviate farmer’s suffering.

“The more people who can support this joint effort the better life will be for our farmers and their families trapped in the middle of this drought,” he said.

Matt Brand, chief executive of NSW Farmers, said: “Many farmers are stretched financially and emotionally and it means a lot that so many organisations care about the land, their animals and families like farmers do.

“Our farmers take great pride in the food and fibre they produce for Australia and this appeal gives them recognition and help through a difficult period.”


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