Ten pushes Survivor to three nights per week after ‘solid’ start

August 24, 2016 5:13

The Ten Network will extend Australian Survivor to three nights per week after what it describes as a “solid” audience response to the first two episodes of the show.

Ten will add a Tuesday night showing to the Sunday and Monday episodes, putting up against The Block on Nine and Zumbo’s Just Desserts on Seven, which saw it’s second night audience crash 23% to 830,000.

Australian Survivor is the third attempt by an Australian network to make a success of the localised format after both Nine and Seven failed to take their versions past a season each.

The latest version started reasonably well for Ten on Sunday night, with an average of 783,000 metro viewers for the main show and 784,000 sticking around for the first Tribal Council.

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Simon Canning

Simon Canning was Mumbrella's marketing and advertising editor from 2015-2017. In a career spanning journalism and communications over more than 30 years Simon has become one of Australia’s most respected analysts and commentators on the advertising, marketing and media industries. A regular commentator on radio and TV, Simon has also worked in media in the US and UK .

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