Ten takes ratings dip, while Seven stays on top
Seven notched up a convincing win in the ratings race last night led by the same five programmes that took the top five the previous Sunday, while in contrast Ten took a ratings tumble.
The Force was the most watched show with 1.6m viewers, followed by Border Security, Bones, Seven News and Sunday Night, according to preliminary OzTam figures.
The channel attracted a 29.8 per cent share, followed by Nine with 22.8 per cent. Ten had a 17 per cent share, which was down from the 19.1 per cent it recorded the previous Sunday.
Ten also saw ratings for its long-running Australian Idol franchise fall slightly to 0.890m compared to 0.942m in the previous week. Its digital channel One recorded a share of 1.3 per cent, which was also markedly lower than the 2.1 per cent it attracted the previous Sunday.
A week after launch, Seven’s digital channel 7Two saw a slight rise to 2.5 per cent, compared to its opening night share of 1.8 per cent. However, Nine’s rival offering Go remained in the lead with 4.1%.
Sunday channel share:
- Seven: 29.8%
- Nine: 22.8%
- Ten: 17%
- ABC1: 16.9%
- SBS1: 5.1%
- Go: 4.1%
- 7Two: 2.5%
- One: 1.3%
- ABC2: 0.5%
- SBS2: 0.2%
Sunday’s most watched shows:
- The Force – Seven 1.6m
- Border Security – Seven 1.5m
- Bones – Seven 1.4m
- Seven News – Seven 1.3m
- Sunday Night – Seven 1.2m
- Nine News – Nine 1.1m
- 60 Minutes – Nine 1m
- 20 to 1 – Nine 1m
- Movie: My House in Umbria – ABC 0.947m
- Castle – Seven 0.947m
Tim Burrowes founded Mumbrella in 2008. He worked on Mumbrella until 2021. At various points he was editor, content director and editor-at-large.
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not surprising that 7two is behind Go- the channel has been a serious disappointment so far with movies no one has heard of and no sense of identity- Go for me has a much stronger niche play at this stage.
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Don’t fall into the trap of judging station performance from single night ratings!
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