Network Ten is set to follow the lead of Channel Nine and launch its own high definition simulcast, Ten HD, from March 2.
The new channel will be on Channel 13 and has been timed to launch to coincide the V8 Supercars racing, with the Clipsal 500 in Adelaide on from Friday 4 March to Sunday 6 March and then the 2016 Formula 1 Rolex Australian Grand Prix in Melbourne which will be on from Friday 18 March to Sunday 20 March.
Network Ten CEO Paul Anderson, said in a statement: “Nothing beats watching HD on the big screen at home and we are excited to showcase our sporting and general entertainment content in the highest possible quality.
“There has been a clear, growing demand from our audiences for HD and I’m delighted that recent changes to legislation have allowed us to bring all the excitement of HD to Ten for the first time.”
The lack of high definition options has long been an issue for sports fans who have been frustrated with the major TV Networks who have typically made their secondary multi-channels high definition.
Nine was the first to change this last year announcing at its Upfront event that it would turn its HD channel Gem to standard definition and launch the HD simulcast.
It is understood that as part of the launch of Ten HD Network Ten will turn its HD multi-channel One to standard definition.
Network Ten has established a toll-free help line (1800 783 117) to assist people connect with Ten HD, plus a dedicated Ten HD information section at www.tenplay.com.au/TenHD.