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Ten’s Changing Rooms premieres with 204,000 metro viewers

Ten’s Changing Rooms pulled just 204,000 metro viewers for its premiere episode.

The program, which sees couples swap houses with family, friends and neighbours and decorate key rooms, climbed to just 304,000 when including national figures. It will not be returning to the 7:30pm time slot next week.

Natalie Bassingthwaite is the host the new Network Ten and WIN show

Ten’s more popular programs for the evening included Ten News First, with 365,000 metro viewers, and The Project 7pm, with 323,000.

The show had one million viewers less than Nine’s Married at First Sight, which captured a metro audience of 1.290m. Seven’s My Kitchen Rules achieved 766,000 metro viewers.

Nationally the audiences were 1.721m and 1.167m respectively, and Married at First Sight also topped the key advertising demographics, 16-39, 18-49 and 25-54. Seven’s MKR placed second.

Outside of entertainment, the most watched program of the evening was the 6pm news bulletin on Seven, with a total metro audience of 916,000. Nine News, which runs at the same time, captured a metro audience of 838,000. Seven News attracted larger audiences than Nine in Brisbane, Adelaide and Perth specifically, while Nine took out Sydney and Melbourne.

The struggle of Changing Rooms left Ten with a 7% main channel share of the night, with ABC, Nine and Seven extending share leads. Nine won the evening with a 25.7% share of audience over Seven’s 21.4%, and ABC’s share was 11.3%. SBS was behind Ten on a 4.6% share.

When including multi-channels, Nine Network grew to a 33.6%, while Seven Network swelled to 30.8%. ABC Network’s share was ahead of Network Ten’s – 15.7% and 13.5% respectively. SBS Network’s share was 6.5%.

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