Tesla’s former head of marketing off to a new automotive player
Marketing supremo Heath Walker has joined Scania as its Australian director of marketing and communications.
In his new role, Walker will be tasked with assisting the truck and bus maker expand its market share locally, drawing on his “renowned track record of storytelling and brand building”.
“Heath joins Scania with a rich background in automotive as well as sports and IT marketing,” the company said in a LinkedIn post.
“We are delighted Heath is joining the team at this time when there is a shift towards a sustainable transport system.”
Walker spent almost five years at electric vehicle giant Tesla, first as a senior marketer and then as head of marketing. He was instrumental in building the brand’s dominance in Australia.
Prior to that, he was at Nissan for three years overseeing digital marketing.
After exiting Tesla, he had stints at the AFL and Mantel Group, before a period of consulting.
“Excited to be joining the Scania Australia family!” he wrote on LinkedIn, announcing his new gig.
Have your say