The ABC signs 3-year deal with LeadStory to secure video news content

April 4, 2022 9:26

LeadStory has signed a deal with ABC Australia, securing access to its library of video news content for the next three years, however the content will not appear on Flash despite being in talks with Foxtel about a licensing deal for its content late last year.

LeadStory, an on-demand news streaming platform that launched late last year and released its iOS app last month has attracted a growing, global audience with users across the US, Canada and Australia.

The company had previously accessed a limited amount of ABC content via its partnership with Reuters, but the new arrangement expands that through the ABC Now platform.

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Emma Shepherd

Emma Shepherd was the acting deputy editor at Mumbrella who has over seven years of print and digital experience in the industry and has previously worked as a reporter for media outlets Bauer Media (now Are Media), Yahoo Australia, and a content strategist and writer for various independent marketing agencies.

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