The Age set for Saturday relaunch

saturday age adFairfax Media’s Melbourne-based The Age will early next month revamp its Saturday edition.

The paper will be rebranded as The Saturday Age and have a new masthead.

Publisher Don Churchill, said: “The layouts are cleaner. There are more navigation tools. The paper changes pace, creating fast news pages and deeper feature spreads. Overall, it showcases the very best of our journalism.”

Editor-in-Chief, Paul Ramadge, said: “We decided to call the paper what everyone really calls it – The Saturday Age.”

Sales and marketing director David Hoath, added: “The Saturday Age has been seven months in the planning, and has been the most extensively researched change to the paper in the history of the Saturday product.”

“Early indications from advertising clients who have bought space in the launch edition tell us that The Saturday Age will be a winner for them too. They are as excited as we are about the new product.”

The Saturday edition of The Age is the newspaper’s flagship, with the newspaper, along with The Sydney Morning Herald, the most important title in Fairfax Media’s portfolio.fairfax is currently being led by interim CEO Greg Hywood, himself a former editor and publisher of the title.


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